Google AdWords: Expand Your Ads With Structured Snippets

Structured Snippet Headers

One under-used feature of Google AdWords, is the Structured Snippet Ad Extension. This little known component of the Ad Extensions is surprisingly useful for certain types of ads you may use in AdWords, if promoting products or services. In a nutshell, when triggered like any other ad extension, it will expand your ad with an … Read the full post >

Google AdWords Extensions: Make Your Adverts Count

Extension Feature Image

Google AdWords has a huge amount of useful features, and one of the least utilised features is Ad Extensions. You may have heard of them, or seen them as a tab within the Adwords interface, but they are only effective if you actually use them. They allow you to expand your adverts within Google, with … Read the full post >