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    News & Updates

    Digital Marketing

14th November 2023

5 Benefits of Using Sitelinks With Paid Ads

With paid ads there are often opportunities for including additional information to make sure you get the most out of your…

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10th October 2023

5 Benefits Of Using Call-to-Actions On Your Website

Call-To-Actions (CTAs) are an essential part of any website. They can help guide visitors to take specific actions to complete your…

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9th January 2023

Should You Use a Brand Campaign With Paid Ads?

Brand campaigns are powerful tools in digital marketing and paid advertising. They have a lot of benefits, but a few downsides…

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12th December 2022

10 Paid Advertising Tips For The Festive Season

With Christmas and New Year fast approaching, take the opportunity to spruce up your digital marketing campaigns and make the most…

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9th September 2022

What Conversions Should You Be Tracking in Google Analytics?

Tracking conversions in Google Analytics is one of the best ways to measure the performance of digital marketing. Choosing the right…

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3rd September 2021

Why you should consider using Microsoft Advertising

Using Microsoft Advertising alongside your current digital marketing efforts can give you access to new audiences who may have never heard…

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6th July 2021

Using Online Form Tools: Customer Feedback Surveys

There are many different digital marketing tools & techniques available to help you gather data online. One technique involves using forms…

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24th June 2021

Digital Marketing Roundup Q2 2021: 10 Useful articles you should read or bookmark!

We regularly share links to useful resources across social media, in our newsletter, during training sessions and direct to clients. So…

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4th June 2021

What are CTR, Bounce Rates, Conversions and Engagement? Digital Metrics – Part 2

Following on from Part 1 of our digital metrics blog, we are going to explain a few of the more metrics…

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8th May 2021

What are Users, Sessions, Reach and Impressions? Digital Metrics – Part 1

When it comes to reporting the performance of digital marketing you’ll no doubt hear all kinds of terms mentioned that you…

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