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    News & Updates

5th March 2021

Google Keyword Changes: The End of Broad Match Modifier

Google has announced it will be phasing out one of the commonly used keyword match types from its Google Ads tool,…

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8th February 2021

3 Keyword Research Tactics using Google Trends

When it comes to effective digital marketing, using the right keywords for your business, services and products is vital. We often…

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21st December 2020

Optimising Google My Business: 5 Tips to get you started!

Google My Business is a vital part of getting your business noticed online, particularly for local searches. If you don’t use…

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25th November 2020

5 Things You Should Know About Google Analytics 4

Last month (Oct 2020) Google Analytics 4 officially launched and brought with it a significant amount of changes to how data…

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21st October 2020

3 A/B Testing Ideas To Improve Your Website: Part 2

Last time we talked about some A/B testing ideas to try to improve your website performance. There are many testing ideas…

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25th September 2020

3 A/B Testing Ideas To Improve Your Website: Part 1

One of the best ways to improve website performance is a method known as A/B Testing. As many companies around the…

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31st July 2020

Tip 31 of 31 – Write Scripts and Get Started with Video (and Bloopers!)!

A lot of businesses we meet are still put off creating video. They think it’s expensive, complicated and time consuming. Tip…

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30th July 2020

Tip 30 of 31: Make Task Lists To Reduce Digital Marketing Overwhelm!

Websites, multiple social media channels, email marketing, blogging, creating images, analytics, learning … managing or implementing Digital Marketing can be overwhelming…

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29th July 2020

Tip 29 of 31: Improve Your Conversions By Better Understanding Landing Page Performance!

Whenever you run any digital campaign (social, email, paid ads etc) that involves people coming back to your website, you often…

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28th July 2020

Tip 28 of 31: Use the research tools at your disposal to understand what customers will search for!

We have so many more research tools at our disposal nowadays, compared to 20 years ago, meaning we’ve great access to…

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