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    News & Updates

8th May 2021

What are Users, Sessions, Reach and Impressions? Digital Metrics – Part 1

When it comes to reporting the performance of digital marketing you’ll no doubt hear all kinds of terms mentioned that you…

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8th April 2021

Google Ads Negative Keywords: What they are and how to use them

Finding high quality keywords to target and bid on is often the main initial focus for those using Google Ads, particularly…

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24th March 2021

Q1 Roundup: 10 Useful Digital Marketing articles you should read or bookmark!

We regularly share links to useful resources across social media, in our newsletter, during training sessions and direct to clients. So…

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5th March 2021

Google Keyword Changes: The End of Broad Match Modifier

Google has announced it will be phasing out one of the commonly used keyword match types from its Google Ads tool,…

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8th February 2021

3 Keyword Research Tactics using Google Trends

When it comes to effective digital marketing, using the right keywords for your business, services and products is vital. We often…

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21st December 2020

Optimising Google My Business: 5 Tips to get you started!

Google My Business is a vital part of getting your business noticed online, particularly for local searches. If you don’t use…

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25th November 2020

5 Things You Should Know About Google Analytics 4

Last month (Oct 2020) Google Analytics 4 officially launched and brought with it a significant amount of changes to how data…

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21st October 2020

3 A/B Testing Ideas To Improve Your Website: Part 2

Last time we talked about some A/B testing ideas to try to improve your website performance. There are many testing ideas…

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25th September 2020

3 A/B Testing Ideas To Improve Your Website: Part 1

One of the best ways to improve website performance is a method known as A/B Testing. As many companies around the…

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31st July 2020

Tip 31 of 31 – Write Scripts and Get Started with Video (and Bloopers!)!

A lot of businesses we meet are still put off creating video. They think it’s expensive, complicated and time consuming. Tip…

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