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    News & Updates

7th October 2021

What exactly are Responsive Search Ads?

If you have used Google Ads or Microsoft Advertising you may have heard of responsive search ads before. They are the…

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29th September 2021

Digital Marketing Roundup Q3 2021: 10 Useful articles you should read or bookmark!

We regularly share links to useful resources across social media, in our newsletter, during training sessions and direct to clients. So…

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3rd September 2021

Why you should consider using Microsoft Advertising

Using Microsoft Advertising alongside your current digital marketing efforts can give you access to new audiences who may have never heard…

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6th August 2021

Setting up a GA4 Event with Google Tag Manager

Events are the foundation for all tracking within Google Analytics 4. They are significantly different from existing events that you might…

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6th July 2021

Using Online Form Tools: Customer Feedback Surveys

There are many different digital marketing tools & techniques available to help you gather data online. One technique involves using forms…

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24th June 2021

Digital Marketing Roundup Q2 2021: 10 Useful articles you should read or bookmark!

We regularly share links to useful resources across social media, in our newsletter, during training sessions and direct to clients. So…

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4th June 2021

What are CTR, Bounce Rates, Conversions and Engagement? Digital Metrics – Part 2

Following on from Part 1 of our digital metrics blog, we are going to explain a few of the more metrics…

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8th May 2021

What are Users, Sessions, Reach and Impressions? Digital Metrics – Part 1

When it comes to reporting the performance of digital marketing you’ll no doubt hear all kinds of terms mentioned that you…

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8th April 2021

Google Ads Negative Keywords: What they are and how to use them

Finding high quality keywords to target and bid on is often the main initial focus for those using Google Ads, particularly…

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24th March 2021

Q1 Roundup: 10 Useful Digital Marketing articles you should read or bookmark!

We regularly share links to useful resources across social media, in our newsletter, during training sessions and direct to clients. So…

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