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13th March 2023

7 Causes of High Bounce Rate On Websites

One of the defining metrics of web page performance is the bounce rate. Explore some of the most common causes of…

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14th February 2023

5 Benefits of Creating and Optimising Landing Pages

Paid ads, email marketing, search engine optimisation and social media can all be digital marketing techniques that get potential customers to…

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12th December 2022

10 Paid Advertising Tips For The Festive Season

With Christmas and New Year fast approaching, take the opportunity to spruce up your digital marketing campaigns and make the most…

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9th September 2022

What Conversions Should You Be Tracking in Google Analytics?

Tracking conversions in Google Analytics is one of the best ways to measure the performance of digital marketing. Choosing the right…

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7th March 2022

Understanding Website Traffic Sources in Google Analytics 4 and Universal Analytics

If you use Google Analytics, do you know exactly where your website traffic is coming from? The Source / Medium report…

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10th December 2021

5 Image Optimisation Tips to Improve Your Organic Traffic

A variety of factors can affect how easy it is to find your website online. Discover how your images can be…

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4th November 2021

5 Image Optimisation Tips to Improve Your Page Loading Speed

When it comes to website loading times, one of the biggest factors affecting your page speed are images. Learn how to…

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6th July 2021

Using Online Form Tools: Customer Feedback Surveys

There are many different digital marketing tools & techniques available to help you gather data online. One technique involves using forms…

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21st October 2020

3 A/B Testing Ideas To Improve Your Website: Part 2

Last time we talked about some A/B testing ideas to try to improve your website performance. There are many testing ideas…

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25th September 2020

3 A/B Testing Ideas To Improve Your Website: Part 1

One of the best ways to improve website performance is a method known as A/B Testing. As many companies around the…

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