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    Google Analytics

4th June 2021

What are CTR, Bounce Rates, Conversions and Engagement? Digital Metrics – Part 2

Following on from Part 1 of our digital metrics blog, we are going to explain a few of the more metrics…

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8th May 2021

What are Users, Sessions, Reach and Impressions? Digital Metrics – Part 1

When it comes to reporting the performance of digital marketing you’ll no doubt hear all kinds of terms mentioned that you…

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24th March 2021

Q1 Roundup: 10 Useful Digital Marketing articles you should read or bookmark!

We regularly share links to useful resources across social media, in our newsletter, during training sessions and direct to clients. So…

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25th September 2020

3 A/B Testing Ideas To Improve Your Website: Part 1

One of the best ways to improve website performance is a method known as A/B Testing. As many companies around the…

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19th March 2020

3 Quick and Useful Things You Can Do In Google Analytics

There are a lot of great tutorials and guides out there on the web to help you learn about the many…

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31st October 2019

How To Remove FBCLID From Google Analytics

You may have spotted in your Google Analytics reports that there is a new parameter sometimes being added to the URL…

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2nd October 2019

Bots & Spam – How Accurate Is Your Data?

Wrapping your head around your data can be difficult sometimes. There can be a lot of it to examine and analyse…

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10th June 2019

Destination Goals in Google Analytics – The What, Why & How

There are a number of ways to track different types of performance in Google Analytics. One of the most important is…

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12th April 2016

Google Analytics: What Goals Are and Why Should You Use Them

When it comes to measuring how well your website is performing, seeing how many visitors or clicks you have, just simply…

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20th October 2015

Google Analytics: Check Performance with the Date Comparison Tool

Google Analytics provides you with much needed website information & data. While most of the time, you’ll be interested in your…

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