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    Google Analytics

5th December 2019

UTM Parameters & How To Use Them

One of the most important things when growing an online business is knowing how visitors are actually reaching your website and…

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31st October 2019

How To Remove FBCLID From Google Analytics

You may have spotted in your Google Analytics reports that there is a new parameter sometimes being added to the URL…

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2nd October 2019

Bots & Spam – How Accurate Is Your Data?

Wrapping your head around your data can be difficult sometimes. There can be a lot of it to examine and analyse…

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31st July 2019

A Website Analogy: If you had flat tyres, would you buy a new car?

Of course you wouldn’t, you’d blow up the tyres. In some cases you might even investigate if there was a puncture….

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10th June 2019

Destination Goals in Google Analytics – The What, Why & How

There are a number of ways to track different types of performance in Google Analytics. One of the most important is…

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29th August 2018

Device Bidding: Control Your Ads On Different Devices

In this day and age, when advertising is prevalent, it comes as no surprise that online adverts are not limited just…

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12th April 2016

Google Analytics: What Goals Are and Why Should You Use Them

When it comes to measuring how well your website is performing, seeing how many visitors or clicks you have, just simply…

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1st October 2015

Google Analytics: Creating A Website Remarketing List

Sometimes, when you are displaying your adverts to people, the same ones over and over will simply not do. Usually, your…

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1st September 2015

Custom Reports: 4 Reasons You Should Be Using Them

Custom Reports within Google Analytics are incredibly useful for interpreting your data from raw, meaningless numbers, into productive, valuable information. While…

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31st July 2015

Google Analytics Cost Analysis: Are You Spending Too Much?

Using Google Analytics, it’s easy to be impressed when seeing your website getting high volumes of traffic, lots of conversions, and…

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