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    Google Analytics

25th September 2020

3 A/B Testing Ideas To Improve Your Website: Part 1

One of the best ways to improve website performance is a method known as A/B Testing. As many companies around the…

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29th July 2020

Tip 29 of 31: Improve Your Conversions By Better Understanding Landing Page Performance!

Whenever you run any digital campaign (social, email, paid ads etc) that involves people coming back to your website, you often…

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26th July 2020

Tip 26 of 31: Use Campaign Tracking to improve Google Analytics Reporting

Google Analytics knows a lot about what drives traffic to your site, but struggles in some cases. It can’t naturally differentiate…

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20th July 2020

Tip 20 of 31: Prioritise your Digital Marketing using the Source / Medium report in Google Analytics

You send out mailshots, write content for blogs, post on multiple social channels and spend money on paid adverts, but do…

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1st July 2020

Tip 01 of 31: Make sure Google Analytics is setup and running on your Website

Our first tip, as expected, is focused on data collection. Not always easy to setup and understand, so our first tip…

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19th March 2020

3 Quick and Useful Things You Can Do In Google Analytics

There are a lot of great tutorials and guides out there on the web to help you learn about the many…

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5th December 2019

UTM Parameters & How To Use Them

One of the most important things when growing an online business is knowing how visitors are actually reaching your website and…

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31st October 2019

How To Remove FBCLID From Google Analytics

You may have spotted in your Google Analytics reports that there is a new parameter sometimes being added to the URL…

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2nd October 2019

Bots & Spam – How Accurate Is Your Data?

Wrapping your head around your data can be difficult sometimes. There can be a lot of it to examine and analyse…

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31st July 2019

A Website Analogy: If you had flat tyres, would you buy a new car?

Of course you wouldn’t, you’d blow up the tyres. In some cases you might even investigate if there was a puncture….

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